“The next 10,000 startups are easy to forecast: Take X and add AI.” – Kevin Kelly
In this episode of On Books, I discuss The Inevitable: Understanding the 12 Technological Forces That Will Shape Our Future, by Kevin Kelly.
The Inevitable is driven by the idea that the technological trends of the next 30 years can be predicted. Over 336 pages the book breaks down the Top 12 technological forces at work such as: “Becoming, Cognifying, Flowing, Screening, Accessing, Sharing, Filtering, Remixing, Interacting, Tracking, Questioning, and Beginning.”
The names themselves don’t really tell you much about these trends, and so I’ll break down in this shorter 25 minute episode of On Books the first three trends: Becoming, Cognifying and Flowing so that by the end of the podcast you’ll have a pretty good sense of how to use these in your everyday work. And you’ll have enough of the kernel of the concept of what “inevitable” means so that you can decide if this book is right for you!
Who better to speak on this subject than Kevin Kelly (co-founder of Wired Magazine, co-founder of The Quantified Self Movement, his accolades go on and on and on). Kelly’s early writing in Out of Control (1994), and New Rules for the New Economy (1998) were highly influential in the shaping the past 20 years of the web, and his predictions here will no doubt be influential in shaping the next 20+ years.
I hope you enjoy this episode! If you’d like to learn more about the book and Kevin Kelly please check out the previous episode of On Books (Episode #39) to hear my conversation with Kevin Kelly on 60s counterculture, How to Read Better and of course The Inevitable.
Title: The Inevitable: Understanding The 12 Technological Forces That Will Shape Our Future
Author: Kevin Kelly
Hardcover: 336 pages
Publisher: Viking (June 7, 2016)